As a part of a partnership with Gregoris and Leonidas Kalai, Chris and Alex worked closely together with these two over international borders and time zones to build a new brand of personal care body products that put the planet first. The packaging elevates mostly vegan, completely natural solid soap bars, body washes, and waterless tablets—all products once thought of as niche, crunchy-people-only type products. Our mission is to bring these more sustainable options to the masses and to do it in style.